Over The Bull
Tired of marketing fluff, shady sales tactics, and overpriced agencies that sell fear instead of results? Over the Bull is a no-nonsense podcast where we share real stories from inside the agency world—the wins, the failures, and the clients we had to cut loose.
Join me each week as we break down the reality of running a business, expose the marketing BS that’s holding companies back, and talk about what actually works. No generic reports. No empty promises. Just real strategy from the trenches.
Over The Bull
Latest Episodes
#64 - No Pets Allowed
Say your lease says no pets and you get a dog anyway. For eight months nobody notices, and somewhere in there you stop thinking of it as a rule you're breaking. Then one neighbor makes one phone call and you've got thirty days.That's th...
#63 - And You Think You're Confused.
Six words: how do I show up in AI search.The answer looked great. Bullet points, bold headers, links. It also couldn't tell what the question meant, built its advice out of marketing blogs and LinkedIn posts, and ran sponsored ads for t...
#62 - The Outsourced Brain
Ken got back with a stack of messages... and a good chunk of them were people asking him to Google things for them. Not strategy. Just look-it-up-for-me. That absurd little moment opens a bigger question: what happens to a business when its peo...
#61 - 4,651 to 63 Overnight
One business watched its Google reviews drop from 4,651 to 63 overnight. Terrifying... until you understand what's actually happening. On this episode of Over the Bull, Ken Carroll connects two stories the local SEO world is treating as separat...