Over The Bull
Tired of marketing fluff, shady sales tactics, and overpriced agencies that sell fear instead of results? Over the Bull is a no-nonsense podcast where we share real stories from inside the agency world—the wins, the failures, and the clients we had to cut loose.
Join me each week as we break down the reality of running a business, expose the marketing BS that’s holding companies back, and talk about what actually works. No generic reports. No empty promises. Just real strategy from the trenches.
Over The Bull
Latest Episodes
#61 - 4,651 to 63 Overnight
One business watched its Google reviews drop from 4,651 to 63 overnight. Terrifying... until you understand what's actually happening. On this episode of Over the Bull, Ken Carroll connects two stories the local SEO world is treating as separat...
#60 - The Cookie Crumbles
For years, the internet let you follow people. Tag a visitor on your site, chase them across Facebook and Google, and close the sale later. That playbook is dying, and most business owners haven't noticed yet.Third-party cookies, the...
#59 - The Cheap Guys Are Back (And They've Got AI)
Cheap vendors have always cut corners. What's changed is the disguise. Now they're using AI to churn out website content and HTML in a weekend, and it looks polished enough to fool business owners who don't know what to look for. In this episod...
#58 - Shooting the Bull: Don't Build What You Can't Fix
There's a quiet line a lot of business owners are crossing right now without noticing it: letting AI build things they couldn't rebuild, repair, or even explain on their own. It feels like leverage. Ken thinks it's a liability waiting to go off...
#57 - Shooting the Bull: Frankenstack - When Your Tools Start Fighting
Every business owner has had the moment: wait, why are we paying for two phone systems? That's a Frankenstack ... the pile of overlapping tools you end up with when tech moves so fast nobody stops to turn the old one off. In this one we get int...
